In the heart of New York City, where fashion meets functionality and style battles the chill of winter, Snow Xue Gao with Gola unveiled their highly anticipated Fall/Winter 2025 collection, "Designed for New York Winter." Presented during New York Fashion Week at the brand's flagship store on Bowery Street, the collection is a celebration of the bold, layered energy of the city—brought to life with the creative collaboration of iconic footwear brand Gola.
Gola x Snow Xue Gao FW25 courtesy of the designer.
A Nod to Downtown New York
Snow Xue Gao’s FW25 collection captures the eclectic spirit of downtown Manhattan neighborhoods like Nolita, Soho, and the Lower East Side. The collection pays homage to how New Yorkers effortlessly mix and match bold textures, oversized outerwear, and tailored separates to brave the winter chill while maintaining a cutting-edge look. From sculptural vegan fur coats to asymmetrical wool skirts layered beneath structured jackets, each piece tells a story of stylish practicality and individuality.
Gola x Snow Xue Gao FW25 courtesy of the designer.
“New York winter is unlike any other—it’s about attitude, layering, and making outerwear the star of every look,” said Snow Xue Gao. The collection’s aesthetic revolves around bold outerwear pieces that anchor an outfit, reflecting how the city’s fashion-forward women dress for the cold: effortlessly stylish, daring, and always composed.
The Gola Collaboration: Where Style Meets Comfort
At the heart of this collection is the exciting collaboration with Gola, the legendary British footwear brand known for its heritage-inspired sneakers. The partnership blends the sophistication of Snow Xue Gao’s statement outerwear with Gola’s sporty yet stylish sensibilities. Gola’s sneakers add a fresh dynamic to the collection, providing a practical, streetwise foundation to the otherwise elevated silhouettes. These sneakers ground the bold plaid coats, faux fur pieces, and tailored skirts, offering a juxtaposition of laid-back cool and high-fashion refinement.
The pairing of Snow Xue Gao’s structured, artistic outerwear and Gola’s understated sneakers makes for a refreshing take on winter dressing. The sneakers—styled with delicate lace socks or bold tights—play up the contrast between sporty nonchalance and urban elegance. This creative approach underscores the collection’s inspiration: real New Yorkers who mix practicality with flair, seamlessly moving through the city’s streets with style.
Signature Looks from the Collection
Highlights of the collection include:
A plaid double-breasted wool coat styled with floral dresses and Gola’s retro sneakers, striking the perfect balance between vintage-inspired and modern.
Plush faux fur jackets in rich, earthy tones paired with tailored miniskirts, lace tights, and Gola’s minimalist sneakers for a playful, eclectic edge.
Sculptural vegan fur coats that make a statement on their own but are effortlessly elevated with the sneakers' understated aesthetic.
The mix of bold textures, like wool blends and vegan fur, layered with delicate pieces like asymmetrical skirts and sheer tights, perfectly rounded out by the grounded touch of Gola footwear.
Gola x Snow Xue Gao FW25 courtesy of the designer.
The collection’s palette spans classic neutrals to vibrant accents, ensuring every piece—from the outerwear to the accessories—embodies the cool yet approachable energy of New York winters.
A Collaboration Steeped in Excellence
Snow Xue Gao’s precision tailoring and dedication to craftsmanship, combined with Gola’s heritage as a trusted name in footwear, create a harmonious blend of style and functionality. This collaboration reflects a shared ethos of celebrating individuality while honoring tradition.
Gola x Snow Xue Gao FW25 courtesy of the designer.
Where to Find It
For those eager to experience this collaboration firsthand, the collection is available now at the Snow Xue Gao flagship store and online at snowxuegao.com. Stay connected by following Snow Xue Gao and Gola on Instagram (@snowxuegao and @golaclassics).
This collaboration is not just a collection; it’s a love letter to the energy, style, and resilience of New York City. With Snow Xue Gao’s eye for bold, artistic outerwear and Gola’s enduring legacy in footwear, Fall/Winter 2025 is a season for walking confidently into the cold—in style.
Credits:
Photographer: Ni Ouyang
Wardrobe: Snow Xue Gao
Makeup & Hair: Beautick
Shoes: Gola
Model: Chanel J
Model: Alina Rose
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